Blog Category: Marketing

Customer Relationships During Farm Transition

Posted by Alex on October 06, 2020

Photo credit: Sole Food Street Farms Successful customer relationships are at the heart of successful businesses. Informing customers and nurturing these relationships during the transition period (and before!) is crucial for a smooth transfer.  Many farms sell their products through a variety of sales channels. Indirect sales occur when sales are Business-to-Business (B2B), and the customer is a buyer from a store or distributor, rather than the end consumer. Direct sales channels occur when a farm is selling directly to the person who consumes the products (B2C), and may include Farmers’ Markets, CSAs, farmgate and online sales.  Your approach to … Continue reading Customer Relationships During Farm Transition

SEPT-NOV, 2020: ONLINE – SCALE YOUR PROGRESSIVE FOOD BUSINESS

Posted by Michalina Hunter on August 25, 2020

Give your progressive food business a leg up with Feeding Growth! This series of five workshops provides practical tips for progressive retail and packaged goods companies to reach and maintain success. Each workshop follows the Feeding Growth recipe: personable and caring food industry mentors share advice; participants engage in hands-on exercises; and the helpful community of progressive change-makers connects over tasty local food. The series culminates with a keynote event celebrating our graduates and the local food movement. WORKSHOP DATES   Brand & Marketing, September 24, 1 p.m. – 5 p.m., Online via Zoom   Sales & Distribution, October 8, … Continue reading SEPT-NOV, 2020: ONLINE – SCALE YOUR PROGRESSIVE FOOD BUSINESS

Small Farm Software Tools

Posted by Melanie Buffel on April 29, 2020 16 Comments

Software Tools for Small Farms This article was originally written by Chris Bodnar, and was published in COABC’s BC Organic Grower, Volume 16, Number 3, Summer, 2013. It has since been expanded and updated by YA staff.  Find more farm business resources  on our FARM BUSINESS TOOLS PAGE Many organic farms have a special binder. The binder holds field records, crop plans, a multitude of to-do lists and miscellaneous notes. The binder is sacred; should it ever go missing, the following year’s organic inspection would be a nightmare. The farm’s operations depend on a bundle of papers that, with one drop in … Continue reading Small Farm Software Tools

DIY Website Toolkit for Farmers & Food Producers: Ecommerce Tricks, Tips & Tools!

Posted by Hailey Troock on April 21, 2020 1 Comment

young agrarians, ecommerce, websites, farmers

20 minute read Are you looking to move your business online, transition from what you’re currently using, or integrate Point of Sale with your online sales for your farm or food business? This article will provide a toolkit for farmers and food producers who would like to build or manage their own online business, or be better equipped to work with a web or marketing professional. Consultants and agencies can be hired to build your site for you or customize certain aspects of plug-and-play software or standard theme designs. Marketing professionals can help you build out an amazing plan and … Continue reading DIY Website Toolkit for Farmers & Food Producers: Ecommerce Tricks, Tips & Tools!

Training Courses Covered Through Wildfire Recovery Program in BC

Posted by Michalina Hunter on September 06, 2019

wildfire recovery program

Community Futures Wildfire Business Transition Program Business and Not-For-Profit Training The Wildfire Business Transition – Self-Directed Training Program is intended to help businesses and not-for-profits (organizations) impacted by the 2017 wild fire season to identify their training needs and provide financial and advisory support to meet those needs. Courses such as the “The Market Gardener’s Master Class” with Jean-Martin Fortier can be paid for, if completed by Nov 15, 2019.  For a list of more information and eligible communities, click the document below: How to apply and find if a certain training is eligible: Application forms are available at cfwildfire.ca Contact … Continue reading Training Courses Covered Through Wildfire Recovery Program in BC

New Farmers: Here’s What You Need to Know About Organic Marketing in BC

Posted by Michalina Hunter on July 26, 2019

Have you checked your website and packaging to ensure it’s aligned with the new Organic Certification Regulation? A new Organic Certification Regulation came into effect in BC on September 1, 2018. The term “organic” is now a protected label within BC.  This means producers and processors must have organic certification from an accredited certification body if they want to make any sort of organic claim on a product, including “grown following organic principles”, or “made with organic ingredients”. Claims such as “uncertified organic” or “more than organic” are not permitted. Greater clarity around what organic means is something consumers in … Continue reading New Farmers: Here’s What You Need to Know About Organic Marketing in BC

OCT 25-26, 2019: ROSSLAND, BC – Columbia Basin Mixer

Posted by Michalina Hunter on July 15, 2019

Columbia Basin, mixer, rossland bc, kootenay, kootenays

Join us at Red Mountain Resort and the new Nowhere Special Hostel for two days of workshops and networking at the Columbia Basin Mixer! This year’s mixer will be integrated with the Basin Food Summit’s Agriculture Forum on Friday October 25th, and continue on Saturday October 26th with more in-depth programming for new and young farmers. In the spirit of YA mixers, this will be an opportunity to engage and network, share ideas and access the knowledge and experience you need to build your farm and business for success. Let’s dive in deep together and create future resilience within the … Continue reading OCT 25-26, 2019: ROSSLAND, BC – Columbia Basin Mixer

SEPT-NOV, 2019: VANCOUVER, BC – SCALE YOUR PROGRESSIVE FOOD BUSINESS

Posted by Michalina Hunter on July 12, 2019

Give your progressive food business a leg up with Feeding Growth. Feeding Growth’s Scale Your Progressive Food Business is a five-part workshop series that provides practical tips to environmentally progressive, organic, ethical, and socially responsible packaged goods companies at critical stages of expansion. Feeding Growth alumni include award-winning businesses such as Wize Monkey, Spread’em Kitchen and Tree Island Yogurt. The five workshops follow the proven Feeding Growth recipe: personable and caring food industry mentors share advice, participants engage in hands-on exercises, and the series culminates with a keynote event celebrating our graduates and the local food movement. Each workshop focuses … Continue reading SEPT-NOV, 2019: VANCOUVER, BC – SCALE YOUR PROGRESSIVE FOOD BUSINESS

FARM JOB: LADNER, BC – Hydro Fresh Farm Ltd., Vegetable/Plant Grower

Posted by Michalina Hunter on July 04, 2019

hydro fresh farm, ladner, bc, farm job

Hydro Fresh Farm Ltd. in Ladner, BC is seeking a Vegetable/Plant Grower! About Hydro Fresh Farm Ltd. Hydro Fresh Farm Ltd. is a starting, new-concept agricultural company located in Delta, BC. We are looking for a proficient vegetable/plant grower who has great passion and knowledge to join us. We believe with you playing a role in part of this plan; we can ignite a change of the existing vegetable growing model in BC. This position is an excellent opportunity for people who like challenges and engage with new things. Desired Qualities 1. Agricultural diploma or bachelor’s degree 2. Canadian citizens … Continue reading FARM JOB: LADNER, BC – Hydro Fresh Farm Ltd., Vegetable/Plant Grower

FARM JOB: LOWER MAINLAND, BC – Snowy Mountain Organics, Farmers’ Market Helpers

Posted by Michalina Hunter on June 20, 2019

snowy mountain organics, farm job, vancouver, farmers market

Snowy Mountain Organics is seeking Lower Mainland-based Farmers Market Helpers for the 2019 summer season! About Snowy Mountain Organics Snowy Mountain Organics is a 25 acre farm, in which 12 acres are planted with an assortment of fruit trees. In order of ripening we have Cherries, Apricots, Peaches, Plums, Apples (including quince) and Pears. We have been growing organically for 35 years, and have focused on creating a diverse collection of new and heritage (delicious) varieties. We simply enjoy being in sunshine, and playing with the earth, in a respectful and sustainable way. We sell our produce at farmers markets … Continue reading FARM JOB: LOWER MAINLAND, BC – Snowy Mountain Organics, Farmers’ Market Helpers